To improve consumers lives and add value to partners by developing high-quality, innovative and affordable products while also committing to exceed expectations and deliver results in the United States.

To become the most trusted company and loved brand in the U.S. Consumer Electronic and Home Appliance industries by offering solutions that customers desire. We also strive to be a company that everyone wants to work for in the U.S.

Pushing the boundaries of innovation since 1969

Hisense USA is the Georgia-based R&D headquarters that was established by our parent company, Hisense, less then 10 years ago. We're a fast-growing manufacturer of high-quality TVs and home appliances and are located about 45-minutes northeast of downtown Atlanta in Suwanee.

Hisense was founded in 1969 in Qingdao,China and for 5 decades has been committed to developing innovative consumer electronics products. Today, Hisense is the No.1* TV brand in China and South Africa. The company has built 54 overseas companies and utilizes 14 high-end international production facilities in Europe, Central America and South Africa. Hisense also has 12 research and development centers worldwide with the sole aim of delivering first-rate and affordable products that improve the lives of consumers.

Our intention is to make your life simpler, better and more entertaining through carefully-designed and well-built products.

*Sources: IHS data and CMM

Our commitment to quality

We want you to love your Hisense products for many years to come and that's why quality is so important to us.

Whether it's our stringent Quality Improvement Process, our commitment to excellent aftersales customer service or the reassurance of our comprehensive warranties, it's all done to make sure you feel confident that a Hisense product is the right choice for your home.


Since 1969, Hisense has been striving to push the boundaries of innovation, working tirelessly on the research and development of electronics products for the home.

It's this dedication to developing and producing cutting edge technology that has lead us to earn the following awards recently: .

  • Best of CES + CES 2019 Best 4K Ultra HD Projector
  • Best Value for Money TV
  • Editor's Choice
  • TWICE Picks Award at CES 2019
  • 2019 Impact Awards